Archive
Archive
Red Notebook
Red Notebook Reinterpreting Paul Auster’s Red Notebook from a contemporary perspective, translating the intimate and reflective atmosphere of the text into a visual editorial language. The goal was to turn the book into a physical and narrative experience, where design and content constantly dialogue without losing the original literary essence. Services Editorial Design Typography Concept […]
PRISMA! Creative Brand
PRISMA! Creative Brand Prisma! is a collaborative brand created with Priscila Romar (@prisiwisi), where ideas take shape freely and creatively, without boundaries. Services SerigraphyBrandingMerchandising Year 2022 Industry Creative Retail Visual IdentityThe logo draws from Japanese urban signage and the world of anime, merging pop culture elements with a contemporary design language. This visual approach sets […]
The Local Community
The Local Community Local required a visual identity that captured the essence of working-class neighborhoods and the spaces that bring communities together. The goal was to translate that sense of belonging into a bold yet approachable system that feels authentic, culturally rooted, and built around shared everyday experiences. Services Art DirectionBrandingMerchandising Year 2022 Industry Retail […]
Tours & Concerts
Tours & Concerts Anuel AA Europe Tour Led the visual campaign for Anuel AA’s European Tour, translating his powerful brand identity into a bold and cohesive multi-channel experience. The project included the conceptualization and design of all promotional assets across large-scale OOH and digital paid media, prioritizing high visibility and maximum ticket impact. Services Art […]
Arenal Sound
Arenal Sound The festival needed a complete visual transformation to connect with Gen-Z and adapt to a hyper-digital environment. The goal was to modernize the brand and create a bold visual system that stands out on social media while boosting visibility and shareability. Services Art DirectionBrandingSpatial Design Year 2025 Industry EntertainmentSocial MediaMusic Identity ConceptThe concept […]
AXE Stream Stage
AXE Stream Stage The Arenal Sound x AXE Stream Stage activation transformed physical sponsorship into a continuous digital branded content strategy. Its key concept was the use of a Stream Stage featuring La Pija y La Quinqui (Generation Z trendsetters) as hosts to generate intimate, unfiltered interviews with top-tier artists like Nil Moliner, Soge Culebra, […]
Interestelar Sevilla
Interestelar Sevilla This project focused on the conceptualization and development of the Visual Identity for Interestelar Sevilla. The strategic objective was to anchor the festival’s branding in the city’s modern cultural history. Services Art DirectionBrandingSpatial Design Year 2025 Industry EntertainmentSocial MediaMusic Design ConceptThe design concept drew entirely from the graphic heritage of the Seville Expo […]
SHEIN Capsule Collection
SHEINCapsule Collection Design, conceptualization, and technical development of an exclusive festival capsule collection. The goal was to create a commercially high-performing fashion line aligned with the audience’s aesthetic. Trend research guided every decision to ensure relevance and appeal. Services Art DirectionMerch DesignVideo Lookbook Year 2025 Industry RetailEntertainmentE-Commerce Strategy & Distribution The distribution and marketing strategy […]